I love building the AgileData Product with Nigel Vining. I love the fact that we are building something that makes the complex data work we do for our customers simpler and quicker.
We are literally building the product we have always wanted and needed to do data work, faster, easier and cheaper.
We are building a product that is focused on:
taking a data task that takes me an hour and making it 10 minutes.
taking a data task that I have to think about how I can do it, and getting the machine to recommend what I should do, reducing the need for cognition.
automating the data task so we don't have to do it, getting the machine to do the work for us.
Nigel and I have a specific set of complimentary skills which means we are pretty good at building the product we need.
The thing that neither of us are good at is Product Marketing. We have fallen into the old start-up trap of building it, rather than selling it.
Thats not such a bad thing, our current business model is to provide our customers with a Fractional Data Service. For $5k a month, they are buying a data team, that comes with a data platform and continuous data outcomes, not just our AgileData App & Platform.
Our product is designed to enable us to scale the Fractional Data Service. The goal is a single data person should be able to sustainably support at least 10 different organisation's at the same time.
As part of trying to achieve this scale we have built a pretty amazing product, when I show people they often comment at the breadth and depth of what we have built.
So I am going to try an experiment.
I am going to create 42 posts, one that outlines each of my favourite AgileData App feature we have built and why we built it.
At the end I will post a Google Sheet with the description of those 42 features (and a few more) as a recommended list of requirements for a data platform.
Each post will have the same structure:
The What, short overview of the the feature;
Feature Requirement, if you were asking a vendor for that feature what would you ask for;
Requirement Rationale, if you had to justify to the powers to be why you needed this feature, you would use this;
The How, a short interactive click through video of how it works in AgileData (seeing is believing);
The Why, the story behind why we built that feature and what we learnt.
We have built these features because we needed them, so if you are looking to build or buy your own data platform, those are the features I would recommend you look for.
At the end of the 42 posts I will give you a shopping list of features, with the Feature Requirement and the Requirement Rationale which you can use as a requirements document or evaluation whenever you need it. I will also aim to add the features into that list that we know we need but haven’t built yet.
I will update this post as I go, to create a table of contents for the features so to speak, or you can click on the “42 Features” menu above to get a list of features/articles I have already posted.
Still to come:
Catalog Details
Data Map
Design Map
Disco
Answer Quick Question
Ask ADI
Trust Rules Roll Up
Custom Trust Rules
File Upload
API’s
Change Rule
Explore
Catalog Review
Menu Anywhere
Opinionated Data Architecture
Topic Canvas
Shared Tiles
Trust Rules Results
ADI assist
Events
Explore in Looker Studio
Share Google Sheets
Data Preview - Profile
Catalog - Business Context
Rule Data Diff
Rule version
Concept / Event Matrix
Renamed consume fields
Rule Step Wizard
Data sync
Natural Language
PII detection
Orchestration of dependent code
Data Contract
Export / Import rules
Data Match
I have a startup story about Nigel and Shane, who decided to build an Agile Data App. Because they lived in NZ they realised there was a limited market so someone needed to sell it to US, Europe and Asia. They tossed a coin and Shane won so he got to travel US, Europe and Asia for 6 months selling the Agile Data App. Eventually he returned to NZ and Nigel asked him “so what did you sell? I need to know so I can start building it”
Steve Blank’s advice “get out of the building, there are no customers in here”